SEO is something that could help internet marketers to get free traffic from search engines. Please be informed that Search Engine Optimization is not an easy task.
It involves competition and hard work. You also need to know that Search Engine Optimization should be maintained, Google, Bing, and Yahoo are constantly changing their algorithm in determining what site should come at the first page of their SERP ( Search Engine Ranking Page ) .
SEO could also serve as a marketing tool for SME, Small and medium-sized enterprises (SMEs), to market their product online.
Through Search Engine Optimization SME could be able to introduce their products to internet users. It is a fact that today people tend to research first in the internet about the product that they will buy.
So if an SME Site will top in the Search Engine Results, it will have an added points to your prospective buyers. Online reviews will also help.
I believe that learning SEO is a must for Internet marketer but if you have enough business capital paying an SEO Specialist could also be made. We have lots of Filipino free lancers that could give service as an SEO Consultant but sad to say that not many company in the Philippines know the importance of SEO. Search Engine Marketing is also needed, which we could discuss later on.