I remember the days when I use to watch cartoon movies, and one cartoon movies that I remember is the Mighty Mouse, a 2D cartoon series of a superhero that look like a mouse.
The cartoon series was own by CBS, They own the copyright of using Mighty Mouse in the Cartoon Series.
Later on when MAC decided to make a branded mouse they bought the name Mighty Mouse from CBS and use it as their brand name.
But I have read a report that MAC and CBS are being sued for trademark infringement by a competing interface manufacturer. Man and Machine is claiming that they have the full rights to use the name since they have been selling its Mighty Mouse product waterproof and chemical resistant mice under the same name to labs and hospitals Earlier than MAC.
Man and Machines now argues that CBS didn’t have the right to offer Apple the license to the name, as the CBS trademark on the name doesn’t cover goods in that category. Man and Machines argues it holds the trademark for use of the Mighty Mouse name in conjunction with an interface controller. Alongside the legal case it is also challenging the CBS trademark with a filing at the US Patent and Trademark Office.
Now whom do you think the real owner ?, So it is really important to have your brand name protected. Hmm.. I am now thinking of having my website name patented under me 🙂
Picture & News came via [ 9to5mac ]
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@ Javi
What 5k.. ooopss I did not that this will cost that much..
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I don’t care who owns the name, I just want a Mighty Mac mouse. I bought a Mac a few months ago but I could never bring myself to shell out 5k for the Mighty Mouse. I hope I get it as a christmas gift. 😀
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@ Fitz,
Based on experience and experimentation it gives a better position in the SERP.. Plus you have more control about the anchor text.
Dexters last blog post..Mighty Mouse Who Really Owns It ?
But how do you patent a website name?
Anyway, I saw that mouse in the picture over at Apple Center and really liked it. Nakaka-aliw gamitin yung trackball. Wahehe.
Can I ask an SEO related question? What advantage is there when you put a link inside an entry that links to the entry itself? Won’t the bots experience “biyahilo”? Hehe. Thanks. 😀
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