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Mobile Advertising is Exploding, So are you prepared?

As I was browsing the internet I saw an article from businessinsider.com, that mobile advertising is exploding, and they believe that it will grow much faster in the coming years. In fact is some of my websites, I could see that a big portion of my revenue source also came from mobile users. Almost all people do have mobile phones and they use it in their everyday life. As a publisher we need to make sure that our blogs are mobile ready in order to take advantage of the current market.

mobileforecast-digitaladvertisingrevenue(us)
Source : BI Intelligence

The report further says that New data from BI Intelligence finds that US mobile ad spend will top nearly $42 billion in 2018, rising by a five-year compound annual growth rate (CAGR) of 43% from 2013. So be prepared, if your site is not mobile friendly better do something about it.

 

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