Establishing an online brand is an important thing to consider. Specially if you have plans of being an online marketer, who could earn lots of money through affiliate marketing. Online brand can build trust among readers. It is important that your reader is trusting what ever you are saying in your website. You maybe branded as an SEO Adviser, a Financial Adviser, a Tech Adviser or a Food Critic. What ever it is, it is something that will mark in reader’s mind. It is something where they could easily remember you or your site when they think of something about your brand.
Sometimes you are calling toothpaste, as Colgate, the refrigerator as Frigider and so on. It only means that the user easily remember the brand.
So when you think of your website as an online investment and you think every post as an investment, you need to show your online brand.
An Online brand will also open the doors for other opportunity in Offline business and/or ventures.
Be informed that establishing a brand takes time, marketing, and lots of socialization. Hope this post help readers. Comment are most welcome 🙂 .
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It is easier to have a brand if its a company blog. What about for those personal blogs that are just starting? What brand can they put forward?
@Tonergreen,
They could be , ” Online Marketer Adviser ” , “An SEO Specialist ” , “an Online Entrepreneur” , A Tech Enthusiast .. actually it will depend on blogger’s niche.. Even it is a Personal Blog.
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